Nik Mediratta

Consultant

Nik Mediratta is an analytics expert with commercial and public-sector experience in data planning, marketing analysis and reporting. He has in depth know how of developing insight-driven data strategies gained from working for major agencies such as Fuel Data, TMW and Wunderman and in house with, amongst others, O2. Major brands with which Nik has been involved include British Airways, BT, Diageo, Hiscox, Lloyds Banking Group, Paddy Power, Rolls-Royce Motor Cars, Sainsbury’s, TSB, Wickes and William Hill.

After leaving his role as Head of Insight & Analysis at Inspired Gaming Group, a global games technology company, supplying virtual sports, mobile gaming and server-based gaming systems with associated terminals and digital content to regulated lottery, betting and gaming operators, Nik set up his own data consultancy and works alongside Woolf&Co on data & analytics related assignments such as Chief Data Officers.

Nik holds a degree in Systems Modelling.